Wednesday, April 30, 2008

Flyte sales cross important milestones

Advanced 125cc scooter Kinetic SYM Flyte has won two major “Scooter of the Year 2008” awards, and has also reached important sales milestones. To celebrate this dual achievement of Flyte, the keys of the 15,000th Flyte were handed over to Banglore's Ms.Achala Dwarakanath along with a specially organized movie screening at PVR Cinemas for Flyte owners.

Kinetic SYM Flyte, which has received strong positive reviews, has won the coveted SCOOTER OF THE YEAR 2008 awards from automotive magazines Business Standard Motoring, and Overdrive, in association with apex industry bodies CII, ACMA and SIAM. The prestigious awards are given after extensive testing and comprehensive comparison across all attributes.
Launched phasewise from October 2007 onwards, Flyte has received excellent market response and reached milestone of 15,000 Flyte. Flyte is enjoying high customer satisfaction and recommendation levels.

Thursday, April 24, 2008

Flyte is the "chic pick!"

The Overdrive May issue features a comparo between Flyte, Access & Aviator.
It indicates that for women, Flyte is the best. It has been prominently called as "chic pick"

"Ask our ladies what bike their money is on and the Flyte is the instant response"

The bike is light & easy to manage even for shorter riders. It has instant acceleration and a smooth ride. The features of the bike are also impressive. The storage in the front is very handly with the cell charger. The most impressive thing about the Flyte however is the petrol tank access in the front; no more pillion riders getting off at petrol stations.” - Shivani

“ The Flyte sports perfect ergonomics which make it comfortable for riding. Its new features like front fuel filler and mobile charger make it my instant favourite. It is good looking too!” – Swati

Other comments on the Flyte:
  • Flyte looks cute as ever
  • The Flyte rates as ideal wheels for the fair sex
  • Our female testers for the day couldn’t stop singing praises of the Flyte virtues. The seat-handlebar-footboard relation is the best for ladies and the low perch is tailormade for them. Convenient features like mobile charger, front fuel filler & segmented underseat stowage add to the value
  • Flyte established a handing benchmark
  • Flyte suspension is set up quite soft, in keeping with her lady like profile
  • Front fuel filler is super convenient
  • The motor though feels unstressed all through the rev range
  • Fuel tank elsewhere endows the Flyte with a lot of extra space under the seat. A half face helmet fits easily & is illuminated too
  • Silver console & clock layout on the Flyte’s dash are vibrant & fresh.

Saturday, April 12, 2008

cool video

You've seen & loved the Flyte TV ad featuring Bipasha Basu as today's smart & confident woman. You've voted it into the top 10 tv campaigns. Now see an exclusive behind the scenes "making of the Flyte ad" video on youtube here:
http://www.youtube.com/watch?v=FOXc_si4ph0

Friday, April 11, 2008

Photos from the Jhansi Rally


Have uploaded photos from the Jhansi ki Rani Flyte rally from Jhansi to Kalpi!
check them out at flickr:

http://www.flickr.com/photos/31651739@N00/2405465320/

Tuesday, April 8, 2008

36 women pay tribute to Rani Laxmibai by replicating her historic ride from Jhansi on scooters



•36 women pay tribute to Rani Laxmibai by replicating her historic ride from Jhansi to Kalpi on scooters.

Organized by Kinetic Motor, the rally completed on advanced 125cc scooter Kinetic SYM Flyte


Mumbai, 8th April, 2008: 150 years ago, Jhansi Rani Laxmibai, at the young age of 22, undertook a 24 hour, 100 mile horseback ride from Jhansi to Kalpi, in a daring escape from the British forces who had laid siege to Jhansi. Rani Laxmibai’s courage has earned her an unforgettable place in India’s history, serving as inspiration to freedom fighters. Her legacy of valour continues to inspire India’s young women to believe in themselves and strive for achievement.

To commemorate the 150th anniversary of her daring escape, a group of 36 women riders re-enacted her 100 mile journey from Jhansi to Kalpi,- this time, on scooters which is now the vehicle preferred by the modern & independent new woman. The rally was organized by Kinetic Motor Company, and was completed on the latest 125cc sensational scooter for women – the Kinetic SYM Flyte. All participants – a mix of women from age 18 to 53 - completed the 100 mile ride, through rough roads and under a hot sun, successfully; and termed the rally as “a brilliant experience of a lifetime. ”

Wednesday, April 2, 2008

GUDI PADWA - get a flyte!


NEW YEARS ARE ABOUT NEW JOURNEYS.
START YOURS WITH THE SCOOTER OF THE YEAR 2008.


GUDI - PADWA SPECIAL:

RIDE IN ON YOUR OLD SCOOTER
RIDE OUT ON THE INTERNATIONAL
KINETIC SYM FLYTE!

- 125cc smooth engine
- front fueling
- 22 liter dual storage space
- telescopic suspension
- 3 year warranty!

Don't Ride a Compromise!
Ride the Change!


www.KineticSYMFlyte.com

Jhansi ki Rani flyte rally flagged off from Pune




All-woman scooter rally in honor of Jhansi ki Rani flagged off

• 35 confident women to ride on the advanced 125cc scooter Kinetic SYM Flyte from Jhansi to Kalpi
• The rally commemorates 150th anniversary of Rani Laxmibai’s heroic escape from the British forces

, <2nd April, 2008>: 150 years ago, Jhansi Rani Laxmibai, at the young age of 22, undertook a 24 hour, 100 mile horseback ride from Jhansi to Kalpi, in a daring escape from the British forces who had laid siege to Jhansi. Rani Laxmibai’s courage has earned her an unforgettable place in India’s history, serving as inspiration to freedom fighters. Her legacy of valour continues to inspire India’s young women to believe in themselves and strive for achievement.

To commemorate the 150th anniversary of her daring escape, a group of women riders are re-enacting her 100 mile journey from Jhansi to Kalpi,- this time, on scooters which is now the vehicle preferred by the modern & independent new woman. The rally is being organized by Kinetic Motor Company, and the will be completed on the latest 125cc sensational scooter for women – the Kinetic SYM Flyte.

The adventurous and exciting ride was flagged off today in Pune by city mayor Ms. Rajlaxmi Bhosale, in presence of Kinetic Motor MD, Ms. Sulajja Firodia Motwani and Mr. Nevalkar – direct descendent of Rani Laxmibai. The rally then departed for Jhansi and the unique scooter rally will commence on 4th April.

Announcing the unique initiative, Ms. Sulajja Firodia Motwani, Managing Director of Kinetic Motor Company said,” It is my belief that today’s Indian women are strong, independent and can do anything that a man can do. The 125cc Kinetic SYM Flyte is made exclusively keeping these women in mind. Rani Laxmi bai is my personal heroine, and am sure she is for millions of other girls too. To honor the memory of her achievement, we are organizing this unique rally.”

Confident and young women of today were invited to sign up to take part in this rally to commemorate our most shining and everlasting icon of woman power, and over 300 women applied. From these, 35 have been selected as participants in the rally. The selection was done based on riding experience & skills; as well as attitude; and the riders received training from popular bikeguru Mr. Dilip Bam who has decades of experience in two wheeler adventure.

Advanced 125cc scooter Kinetic SYM Flyte is the new hot favorite among India’s women who are looking for a set of wheels as cool as themselves. With several convenience features, a smooth 125cc engine and technology such as telescopic front suspension, front fueling and more. The Flyte, which has won two “Scooter of the Year” awards is brought to India by pioneering scooter manufacturer Kinetic Motor Company in association with Taiwan’s $1.1 billion automotive giant SYM. For more details, visit www.kineticsymflyte.com